1. Data We Collect

A. Data You Provide

• Name, contact details, DOB, education info, goals
• Credentials for account login
• Counseling inquiries and feedback

B. Payment Information (Processed Securely)

• IP address, browser type, location, usage pattern
• Cookies and clickstream data

D. Third-Party Sources

• Lead generation platforms
• Social media integrations (Google, Facebook, LinkedIn)

2. Lawful Basis for Processing

We process your data based on

• Consent (for marketing, counseling, cookies)
• Contractual necessity
• Compliance with legal obligations
• Legitimate interests (fraud prevention, internal analytics)
• Vital/public interest, if applicable

3. How We Use Your Data

• To provide career counseling services
• To communicate confirmations updates
• To improve website performance and relevance
• To process payments securely
• To send marketing/promotional content (only with consent)
• To comply with legal, audit, or law enforcement obligations

4. Data Sharing Transfers

We do not sell your data. We may share it with

• Verified counselors (under NDA)
• Hosting, CRM, and payment providers
• Education partners (upon your consent)
• Regulatory agencies when required
• International transfers (e.g., Google services) are subject to contractual safeguards.

5. Cookies Tracking

We use cookies for

• Functionality
• Analytics
• Marketing (e.g., Meta Pixel, Google Ads)
• Consent is collected via a banner. You may manage or reject cookies via your browser or our Cookie Settings Page.

6. Data Retention

• Inquiry data: 36 months
• Payment records: 8 years
• Backups: purged within 30 days
• Deleted data: anonymized or securely removed

7. Your Rights (under DPDP Act)

• Access to your data
• Correction of inaccuracies
• Data erasure
• Consent withdrawal
• Grievance redressal
• Nomination of representative
• To exercise any right, email: info@zestshiksha.com

8. Your Responsibilities

As a user, you must:

• Provide accurate and honest information
• Avoid impersonation
• Use platform lawfully and ethically
• Refrain from misuse of privacy rights

9. Security Practices

We employ:

• SSL encryption
• Role-based data access
• 2FA for admin logins
• Regular security audits
• Compliance with ISO/PCI-DSS-aligned standards

10. Childrens Data

We do not knowingly collect data from individuals under 18 years. Use must be supervised by guardians. If discovered, such accounts will be terminated and data deleted.

11. Grievance Redressal

If you believe your data rights have been violated, contact: Grievance Officer

Email: info@zestshiksha.com

Postal Address: Plot I-52, 4th Floor, Sector 83, Alpha IT City, Mohali 160055, India Complaints will be addressed within 15 business days.

12. Changes to This Policy

You will be notified of significant updates via

Website banner

Email (if applicable)

Latest version is always at: www.zestshiksha.com/privacy-policy